Plans & Pricing

Pricing

All Ideogram subscriptions are subject to the Ideogram Terms of Service available at https://ideogram.ai/tos. Please reference these Terms for additional conditions.

Features and tools

The credit system

Ideogram uses a credit system for all generations in all available templates and will depend on certain parameters used, such as Rendering, when generating images.

Ideogram uses a credit system for all image generations. The credit cost depends on various parameters, such as the Rendering setting, which determines the level of detail when generating images. Below are the details:

Credit costs

The Describe feature cost 1 credit for users on the free tier but is free for all paid subscriptions. The Batch Generation tool will only use Priority credits to generate images, based on the selected model and Rendering option above.

Priority credits

Generations made with Priority credits are processed ahead of those made with Slow credits, ensuring minimal to no wait times. Certain tools, such as Batch Generation, exclusively use Priority credits.

Slow credits

Generations that are made with Slow credits may have wait times of up to several minutes, depending on 1- available server capacity and 2- your recent usage of the slow queue since the last billing date. This is to ensure a fair experience for all users in the slow queue.

Priority credits top-up

When you exhaust your monthly allocation of Priority credits, you automatically switch to using Slow credits. If you wish, you can get more Priority credits by purchasing a Priority credits top-up.

Benefits:

• You can purchase credits at $4 USD per 100 credits, up to a maximum of 1,000 credits in a single transaction.

• Any unused Priority credits purchased via a top-up will roll over to the following month and will only be used if you exhaust your monthly Priority credits. These rolled-over credits will continue to carry over month-to-month until they are fully used.

Usage order:

Credits will be used in the following order:

Monthly Priority credits > Top-up Priority credits > Slow credits

How to Purchase Top-Up Priority Credits

1. Open the Profile panel by clicking your Profile icon located at the bottom of the left-side panel of the page.

2. Click on Top up credits.

A window will appear where you can select how many stacks (up to 10) of 100 credits you want to purchase. You will also be able to adjust the number of stacks in the payment window if needed. Click the button on the right side to proceed to the payment window.

Purchasing a plan

When you want to purchase a plan for the first time, simply click on the "Upgrade" button in the top right-hand corner.

Alternatively, click on your Profile icon located at the bottom of the left-side panel and then click the "Upgrade Plan" button.

You will then access the Ideogram pricing page, where you can compare and choose the plan (Basic, Plus, Pro or Team) and billing frequency (Annual or Monthly) that best suits your needs. Click on the “Upgrade to...” button according to your choice, and you will be taken to the checkout page to enter your billing information and complete your purchase.