Welcome to Ideogram

Ideogram (pronounced "eye-dee-oh-gram") is a free-to-use AI tool that turns your ideas into stunning images, in a matter of seconds. Ideogram excels at creating captivating designs, realistic images, innovative logos and posters. With unique capabilities like text rendering in images, we aim to inspire creativity and help every user bring their imagination to life.

Ideogram 4.0 is the newest generation model for prompt fidelity, clearer in-image text, reliable editing, style control, and production-ready visual assets.

Have a question? Check if it's been covered in our Frequently Asked Questions.

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Why Ideogram?

Ideogram 4.0

Prompt fidelity, crystal-clear type, reliable editing, and production-ready image workflows across the app, API, MCP, and open weights.

Background Control

Remove a background for a transparent cutout, or replace it with a generated scene from a prompt.

Typography

Ideogram excels at integrating text into images for logos, branding, POD, or design layouts.

Custom Models

Train on-brand image models from your approved assets so generations follow your style, art direction, typography, and visual identity.

A Few Other Features

• Magic Prompt: Transforms a brief idea into a rich, detailed prompt, ensuring striking visuals.

• Custom Models: Train models on approved brand, subject, or style assets where your plan and account support them.

• Background Control: Remove or replace backgrounds to isolate subjects or craft new scenes.

• Aspect Ratios: Choose from many presets (vertical, square, horizontal) between 1:3 and 3:1.

And much more to discover!

Ways to Use Ideogram

• App: Hands-on image creation and editing.

• API: Product and workflow integration.

• MCP: MCP lets assistants and internal agents use Ideogram inside their workflows, including generating, editing, reframing, upscaling, removing backgrounds, and organizing visual assets.

Dive Deeper Into Ideogram

• Quick Start Guide

• Prompting Guide

• Explore Settings

• Discover All Features

Ready to create?

Try Ideogram

Or download the official Ideogram iOS app on your iPhone or iPad.

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We're Hiring!

We're on a mission to develop generative media models to help people become more creative. If our mission resonates with you, then we’d love to hear from you. We're hiring for roles in AI research, engineering, and data operations. Join us to build the future of AI for creativity. Please apply at Ideogram Jobs.